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Question: 1. Identify two or three television commercials that you consider humorous. Is the use of humor appropriate for the brands advertised in these commercials and given their likely target audiences? Justify your responses.
2. Identify several TV commercials or magazine ads that use sex appeals. Describe each advertisement and then explain whether an appeal to sex is appropriate or inappropriate for the brand.
Why would Xerox be concerned about its name becoming generic?
Giant superstores called category killers are very popular. How is a category killer different from other types of retailers? How will online retailing affect category killers? Give an example of a category killer that you feel has been affected ..
What is the Place and Distribution Strategy? How do all of these strategies work together to create a differentiating strategy in the marketplace? How would you improve the Marketing Strategy for the company that you have chosen?
List and explain five (5) athletic shoe product attributes that might appeal to the student subculture. Now list and explain the steps in your customers' decision purchase process. Recommend three (3) marketing strategies that can influence the targe..
1. Janine and Anita work as bank customer service representatives. Janine often comes home at the end of the workday with a headache, feeling emotionally exhausted. She has difficulty sleeping immediately before ad after some days at work. Anita p..
Also, please explain the differece between a direct headline and an indirect headline and when each of them would be used.
what strategy decisions are needed in the personal selling area? why should the marketing manager make these strategy
Plot the left and right eye means for the different lens strengths. Include standard error bars on the plot.-Examine the raw data graphically in some way to assess whether there is any evidence of outliers.
Consider the following ideas to include in your answer: What type of marketing techniques and tools help a customer understand the marketplace? What is the concept of brand value
In a two to three page paper, present an overview of the company and identify its products - Improve the domestic marketing strategy for WindVest's sales.
Explain How does international marketing differ as related to e-business and e-commerce and what are some international marketing issues related e-business
What is the size of your target market? What resources do you believe would be required to implement your plan? How will you reach your plan?
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