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Identify strengths and weaknesses of Burger King as it exists today, providing at least 3 strengths and 3 weaknesses. What does the company/brand do well and not so well at this very moment?
Identify and briefly describe four trends in the macro /market environment that will have or recently had an influence on the selected industry.
What are some of the metrics that tie back to engagement, promotion, and conversion, respectively? How do you think these metrics tie back to engagement.
Explain Using Information Technology for Marketing and The organization that you work for is currently marketing products domestically
How do electronic and Internet marketing support the IMC objectives? List the types of electronic marketing you would use if you were try to target members of the Baby Boomers, Gen X, Gen Y, and Gen Z.
Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.
Explain Information Age and Pricing Strategy and this solutions highlights various factors that enabled businesses to introduce innovative pricing strategies to their customers
Which brand appears to have the most loyal customers? Explain. What are the projected market shares for the two brands?
For this week's discussion, pick an organization you are familiar with and discuss what competitive information do you think that organization should keep in mind when planning to grow and how would you go about setting product strategy for them?
Critically discuss the Standardisation/Adaptation Debate from the 1960s to the present. How has the debate changed over this period
This assignment requires you to undertake the process of analysing one organisation and its operating environments from a marketing perspective
globalization this assignment consists of three parts.read the case on flat screen tvs. prepare a response to the
What issues would you have to think about in going global with the new service that you developed in the questions above?
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