Reference no: EM132861273

Please answer 2 out of the 4 questions. Your answers should indicate the number of the question you are replying to.

-One of the key attributes of management "involves the recognition of trade-offs between effectiveness and efficiency." Explain what is meant by this and provide an example from the textbook that resonates with you and indicate why.

-Henry Mintzberg, a management scholar at McGill University, argues "that viewing the strategic management process as one in which analysis is followed by optimal decisions and their subsequent meticulous implementation neither describes the strategic management process accurately nor prescribes ideal practice." What approach does he recommend using instead? Why?

-Walt Disney's vision is "to be one of the world's leading producers and providers of entertainment and information." Their mission is "to be one of world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services, and consumer products, we seek to develop the most creative, innovative, and profitable entertainment experiences and related products in the world." What do they each independently achieve for the company?

-Identify at least 2 strategic actions Mattress King could have done differently to sustain its competitive advantage? In your opinion, if only one option could be used which one would you recommend, and why?