Identify stakeholder groups and communication tools

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Reference no: EM133039005

Consider the importance of the media and its influence on events. For each of the following events below:

Identify the stakeholder groups and the communication tools you would use to engage with each group. Describe three ways you would develop your relationship with the media and give examples for each strategy. Describe in detail how you would engage with a journalist to cover the event.

Events:

1) A downtown farmer's market, featuring local food and local artisanal goods from over 50 vendors.

2) 10-kilometre Father's Day run to raise money for a local homeless shelter.

Reference no: EM133039005

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