Identify size of your potential target market

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Identify the size of your potential target market. Our potential target market is the Generation Z. More specifically we will be targeting college and university students.

What would the potential size of this target market be?

Our potential target market is the Generation Z. More specifically we will be targeting college and university students. Our proposal is to establish pop-up Costco vendors at universities throughout the United States. Our vendors will be offering essential products such as toiletries, cleaning supplies, toilet paper, food items, and appliances. Now according to statistics the number of students projected to attend colleges and universities in 2018 was 19.9 million and of those 12.3 million were under the age of 25.

Reference no: EM132297688

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