Identify singapore airlines faced because of covid-19

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Reference no: EM133502149

Assignment:

I am required to identify some strengths and weakness that Singapore Airlines faced because of Covid-19. These are the strengths i have identified,

Swift Decision Making:

SIA showed during the COVID-19 epidemic that it was capable of making unpleasant decisions quickly, like layoffs. The organization was able to adapt to the crisis and reduce financial losses thanks to its agility.

Retrenchment Decision:

This decision helped SIA drastically cut expenses, enabling the company to continue operating in the face of declining demand and income.

Preservation of Core personnel:

SIA made measures to maintain its core personnel despite the layoffs, keeping hold of crucial talent and knowledge to guarantee the organization's long-term viability.

Financial Funding:

SIA sought fundings from a wide range of sources to keep them from going bankrupt as a result of the losses they suffered from the epidemic.

As a result, SIA was able to raise S$22.4 billion from April 2020, of which S$15 billion came from shareholders through the issuance of shares and convertible bonds (Park 2022).

Flight Crews Job:

Due to the losses SIA sustained during this pandemic, they were forced to lay off workers in order to keep the organization's finances intact. Because this had an impact on the employees' careers, SIA offered some of them the chance to work temporarily in hospitals and transportation businesses (Park 2022). This enables the workers to continue to earn a living despite the difficulties the SIA is experiencing as a result of the pandemic.

What are some difficulties/weaknesses that SIA faced during the pandemic? To include intext citations and references.

Reference no: EM133502149

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