Identify relevant behavioural biases

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Reference no: EM133474463

Prepare a written report which details and explains your proposed behavioural design opportunities,
supported with relevant evidence justifying the opportunities.

The written report should include the following for each of your proposed behavioural design opportunities:
a) a clear description justifying the specific key behaviour you want to encourage, 

  1. Pay off mortgage faster: Saving money to reduce their home loan interest rates but still paying same amount of repayment towards their home loan and pay off mortgage quicker than usual.
  2. Booster their superannuation: Any money they can save instead of spending like cutting off extra coffee a day, buying grocery what they need, any increase in their salary should go to superannuation (pre-commit)

b) identification and definition of relevant behavioural biases impeding the key behaviour, 

  • Identify relevant behavioural biases and/or structural barriers preventing key behaviour

c) a detailed explanation of your proposed behavioural design intervention, with relevant evidence (and references) supporting why you believe it will be effective.

  • Introduce proposed intervention, and elaborate/justify using relevant framework: "booking the broker appointment via the Calendly app in their progress appointment while they are with me"
  • If using the 3Bs framework, explain how your intervention can reduce barriers and amplify benefits

Reference no: EM133474463

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