Reference no: EM13388001

Choose two of the following types of electronic media:

Radio

Sound recording

Motion pictures

Broadcast television 

Research the history of the media types your team selected. Include the following information in your presentation:

 Introduction

Notable founders and parent organizations of your electronic media types

Notable historical dates

Dates of mergers with other radio stations, record production companies, motion picture companies, or television networks to form a large media conglomerate

Date the media types launched their websites, became active on the Internet, or became active in social media integration

Identify past, present, and future challenges confronting these types of media. How has the digital era affected them? Which types are best suited to adapt to the future? Explain why?

How do these challenges affect advertising in these organizations--outside companies advertising--and advertising for these media--companies promoting themselves to others? What are innovative advertising strategies these media have engaged in?

What are two similarities and two differences between the two media types?

 

 

Conclusion     

Present your Electronic Media Presentation.

These are 10- to 12-slideMicrosoft® PowerPoint® presentations with notes.