Identify one pr fail from the 2021 or 2022 sports industry

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Reference no: EM133244474

Research and identify one PR fail from the 2021 or 2022 sports industry (cannot choose from Calacus).

Elements to consider:

1. Explain the situation from start to conclusion.

2. Evaluate initial actions, any statements made in aftermath.

3. Assess internal reactions to the situation (if an athlete, for instance, how did management, the team or athlete respond?).

4. Analyze external media coverage, if appropriate, to your sports PR fail.

5. As PR counsel to one side of the failure or the other (you choose) how would you have handled the situation publicly (would you explain? defend? deflect? inflame?)

Reference no: EM133244474

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