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Identify one current struggling consumer product

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Reference no: EM131978244

Question: Identify one current struggling consumer product.

Access the Library business data bases. Research "rebranding strategy."

In a paper of 750 words, present a rebranding strategy for the product, including the following:

1. A new name

2. Changes in packaging

3. The price point

4. Product position

5. Advertising strategy

6. A distribution method

7. Improvements in design or quality

Prepare this assignment in the APA Style.

Reference no: EM131978244

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