Reference no: EM132398859
Assessment Task :
You are required to write a fully referenced 2000 words essay on the following statement.
Essay Topic:
Critically analyse if the Resource-Based View (RBV) model of strategy can achieve sustainable competitiveness for an organisation.
Assessment Details / Student guidance
As a guide, the main body of the essay should incorporate (but not limited to) the following topics:
• What makes a business unique?
• Defining / explaining RBV
• The RBV of a firm
• Industrial Organization view
• Resources exhibiting VRIO analysis attributes
• VRIO Framework
• The core competency of a firm, and why they are important?
• The firm resources and sustained competitive advantage.
Learning Outcomes:
1 Evaluate and reflect on the influences driving demand within the business to consumer and business to business markets and the factors influencing the strength of their influence
2 Critically assess the debate that surrounds corporate values and social responsibilities.
3 To analyse competition and customer requirements in order to identify opportunities for competitive advantage within an industry.
4 Identify different types of strategic change programmes and assess the value of different leadership styles in managing strategic change.