Identify communications available through the website

Assignment Help Management Theories

Reference no: EM133359559

1. Visit a website for a major retailer (e.g. JB Hi-Fi, Kogan, Myer etc.)

2. Identify any communications available through the website that are designed to facilitate consumer decision-making. Identify and discuss what step in the consumer decision making process (CDMP) model each communication covers. The steps are: 1. Problem recognition 2. Information Search

3. Evaluation of Alternatives 4. Purchase 5. Post-purchase. All stages should be covered. 3. Provide a recommendation of any additional communication that would assist consumers in their decision-making that are not being offered. Try and justify your recommendation by linking it to the stage(s) of the CDMP that it addresses.

Reference no: EM133359559

Questions Cloud

Improve in the country financial statues : In a developing country like Oman what is expected from a finance student studying to learn to improve in the country financial statues

Cleaner energy solutions : Shell's purpose is to power progress together by providing more and cleaner energy solutions.

Practicing international management case : Considering financial, marketing, and human resource management issues, what other benefits do you think Toyota obtains from its production system

Determine fundamental approaches to studying the humanities : Develop questions about fundamental as pects of human culture that inform personal assumptions beliefs, and values using evidence from cultural artifacts

Identify communications available through the website : Identify any communications available through the website that are designed to facilitate consumer decision-making. Identify and discuss what step

Development and implementation of your digital policy manual : Explain the fundamental principles that will guide the development and implementation of your digital policy manual.

How were the news coverage, writing, etc. different between : How were the news coverage, writing, etc. different between the black press and the mainstream press? What stories, news, etc. were present in the black

Benefits of e-procurement and e-logistics in supply chain : What are benefits of e-procurement and e-logistics in supply chain management and What are different types of CRM Systems? Elaborate by giving one example

Employ both logical and emotional argumentation : COMM 1310 Texas State University Compose a letter. Apply the guidelines for writing persuasive messages. Employ both logical and emotional argumentation

User Account

All Pages