Identify association between age and attributed importance

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Reference no: EM132334601 , Length: word count:3000

Hypothesis Development -

Research Question 1 - Is each of the six hotel attributes rated by Ibis or Mercure guests as important or very important?

Research Objective: Determine whether each of the six hotel attributes are considered as at least important by guest.

Research Question 2: Is age significantly associated with how important each of the six hotel attributes is evaluated?

Research Objective: Identify any significant association between age and attributed importance.

Research question 3: Is there a significant difference in the importance attributed to each of the six hotel attributes by customers travel for different purposes?

Research Objective: Investigate whether attributed importance differ with travel purpose.

Research question 4: Is there a significant difference in importance attributed to each of the six hotel attributes between guests who travel with kids and those who travel without kids?

Research Objective: Investigate whether attributed importance vary when guest travel with or without kids.

Note - Word count-3000 max, excluding tables, figures.

Reference no: EM132334601

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