Identify and explain the reputational damage the company

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Reference no: EM133340295

Question: Type "United Airlines Fiasco" into Google and describe what results you see on the first page. Identify and explain the reputational damage the company faced back in April 2017.

Now provide a strategic response of what the company could do to improve its brand image with consumers.

Use at least 3 of the following channels:

- PPC

- SEO

- Social Media

- Mobile

- Email

Optimization: how would you measure and optimize to ensure you are making improvements?

Reference no: EM133340295

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