Identify and discuss the reasons why one succeeded

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Reference no: EM133212947

Question: 'Cross-border Acquisitions (CBAs) are a useful means of overseas expansion for multinational enterprises (MNEs). What are CBAs? What are the circumstances under which MNEs internationalise using CBAs? Using a case study approach, research one successful and one unsuccessful CBAs. Identify and discuss the reasons why one succeeded and the other one failed. Based on your analysis of the two cases, make recommendations on how other MNEs can successfully manage CBAs.'

Reference no: EM133212947

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