Reference no: EM133623937
Question: Select a real-world campaign that illustrates a persuasion theory or concept we have discussed in the course: Attitude consistency; Balance Theory (Heider, 1958); Social Judgment Theory (Sherif & Sherif, 1967); Attitude accessibility Theory; Implicit Attitude; The functional theory; Inoculation Theory
The campaign example can be in the form of text, visuals, or video, and may come from different domains such as advertising, public relations, public health messages, political campaigns, etc.
(1) Background of the Campaign: Explain the context, goals, and target audience of the campaign.
(2) Persuasion Knowledge Involved: Identify and describe the specific persuasion theory or concept that is demonstrated in the campaign.
(3) Application of Persuasion Knowledge: Analyze how the persuasion knowledge has been utilized within the campaign.
The post should be well-organized, free from grammatical errors, and clear in presenting your analysis.