Reference no: EM131009296
Ethics and Social Responsibility-
1. Explain cause-related marketing. Identify and explain the advantages and disadvantages of this type of marketing.
The Marketing Environment-
1. Identify and describe in detail the different age cohort groups. For each describe cohort group, describe typical spending habits.
Business Marketing -
1. What is the NAICS and why did the NAICS come into being? What does the NAICS do?
Product Concepts-
1. Identify and explain the 3 branding options a marketer can use when entering the international marketplace. Give one example for each.
Research Paper-
You must prepare a report on the size, location, purchasing power, and market potential for the three largest minority target markets in the country-Hispanic Americans, African Americans, and Asian Americans. Use the library to access to a wide variety of sources for your paper. Review the Dropbox 1: Research Papertopic for more information on this paper. Keep in mind that not all information on each market will come from just one source. You must cite all information that is not common knowledge and provide a bibliography at the end of the paper.
Supply Chain Management-
1. Define and explain how the following process of supply chain management affects the end customer: manufacturing flow management, supplier relationship management, product development and commercialization, and returns management.
Marketing Communications-
1. Identify and explain the 7 characteristics of social media. Label each characteristic.
Pricing Concepts-
1. Identify and explain 3 profit-oriented pricing objectives.
New Product Paper-
Identify a new product you think could be successful on the market and set an introductory price for it. Review the Dropbox 2: New Product Paper topic for specific details about this paper.
Personal Selling and Sales Management-
1. In today's culture of self-service, is personal going to be extinct? Explain your answer with detailed examples.
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What proportion of sample measurements were satisfactory
: A measurement is considered to be satisfactory if it is within 5 ppm of the true concentration. Of the 50 measurements, 37 were satisfactory. What proportion of the sample measurements were satisfactory?
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Supermarket recorded two categorical variables
: 1. A study of purchases at a 24-hour supermarket recorded two categorical variables: the time of the purchase (8 a.m to 8 p.m vs. late night) and whether the purchase was made by someone with children present. Would you expect these variables to b..
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Design a query to display details of customers
: Design a query to display details of customers from "Albert Park". Sort data according to the alphabetical order of customer's last name and write a query to show details of EmployeeNo.
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Customer used the coupon in the store
: A chain of stores suspects that coupons will increase sales to customers in its frequent shopper program. To test this theory, the chain mails some customers coupons and does not send these coupons to others.
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Identify and describe in detail different age cohort group
: Identify and describe in detail the different age cohort groups. For each describe cohort group, describe typical spending habits
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Market shares of several companies
: The following table compares market shares of several companies in the computer industry as reported by Gartner, an industry monitor. The table gives the number of computer systems shipped during each quarter, in thousands.
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Find a tolerance interval for the resistance
: In a sample of 20 bolts, the average breaking torque was 89.7 J with a standard deviation of 8.2 J. Assume that the breaking torques are normally distributed. Find a 99% prediction interval for the breaking torque of a single bolt.
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Find the cost revenue and profit functions
: Find the cost, revenue and profit functions. Find the (x, y) coordinates of the breakeven point. Also graph the cost and revenue functions on the same graph and indicate the breakeven point.
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Two attributes of a new product
: A marketing study asked potential customers for their preferences for two attributes of a new product, the color and the packaging. The color of the final product is to be chosen by one manager and the packaging by another. Is this division of lab..
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