Reference no: EM132071734
Assignment : Harley-Davidson: External and Internal Analysis
Harley-Davidson: Business Overview for New Planning Team Members
Instructions for this assignment: Perform all of the elements listed below.
This assignment has you complete two parts of a strategic business plan. To see how those parts fit into a full business plan, click here for a strategic business plan outline.
Part I - Analysis of the External Environment
As part of the Strategic Business Plan, you have been asked to:
Identify and analyze the major driving forces for change in the external environment of the motorcycle industry.
Analyze the dynamics of competition using Porter's Five Forces Model of Competition. Correctly assess the dynamics of competition.
Provide at least three statistics about the size of the motorcycle industry such as revenue, growth rate, number of units sold by manufacturer/country, etc.
Summarize the strategic issues firms in this industry face and identify their biggest threats.
This section should be titled "The Analysis of H-D's External Environment."
Part II - Internal Environment Analysis
Financial
Gather the financial information necessary to do a complete ratio analysis and the Balance Score Card (BSC) key metrics information.
If you were going to create a BSC, what would be the key metrics you would measure in each of the four BSC areas:
Financial
Customer
Internal Business Process
Learning and Growth
Perform a ratio analysis using H-D's five-year financial performance. Interpret the meaning of the ratios and financial performance.
This section should be titled "The Analysis of H-D's Current Strategy: Two Views." Be sure to include the ratio analysis. You may also include other graphics to support your narrative.
Competitors
Based on your analysis, you must decide which two competitors present the biggest competitive threat to H-D.
Perform a financial ratio analysis for the competitors after looking at trends in financial performance over five years, and compare the trends to industry averages.
Be sure you have a clear ranking of the industries' competitors.
This section should be titled "Competitor Analysis." Be sure to include the financial ratio analysis. You may also include other graphics to support your narrative.
This assignment should be 4 to 8 pages in length.
Research the basic roles of hrm professionals
: Discuss and identify the basic roles of HRM professionals, as well as explain how their roles have changed over the year.
|
Expects the standard deviation in net daily cash flows
: HotFoot Shoes would like to maintain its cash account at a minimum level of $42,000 but expects the standard deviation in net daily cash flows to be $3,700,
|
Describe any programmes to improve efficiency
: Describe any programmes to improve efficiency (fuel consumption, tyres, major components, longer vehicle life etc). Suggest improvements
|
Learner''s ability to integrate material
: Demonstrating the doctoral learner's ability to integrate material from various sources in order to present, or argue, a point.
|
Identify and analyze the major driving forces for change
: Analyze the dynamics of competition using Porter's Five Forces Model of Competition. Perform a ratio analysis using H-D's five-year financial performance.
|
How would this be realized in the financial statements
: How would this be realized in the financial statements? How would this affect the Tier 1 capital ratios?
|
True about common stock
: Which of the following are true about common stock?
|
Discuss about the doctoral project manual
: Following the Chapters 1-5 descriptions in the Doctoral Project Manual, use the Methods criteria and information from previous activities and the text books.
|
Explain the benefit of credentialing and recredentialing
: Define and provide at least 3 standards that are needed to meet the accreditation level for your organization.
|