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Identify all the strategic options john should consider

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Fred Stringer has come up with a new computer program to help online sellers manage online auctions at sites such as eBay.com and others. He would like his program to become the dominant design, but also wants to earn a profit from all his hard work.

Identify all the strategic options John should consider, and explain and compare them in detail.

What may John do to most effectively meet both of these objectives? Why?

Reference no: EM132556573

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