Identify a product you purchase often from the store

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Assignment:

Identify a product you purchase often from the store (shampoo, toothpaste, food item, etc.). What is the brand name of the item (Pantene, Crest, Kellogg, etc.)? List at least two competing brands for this product. Do you find that you have a preference between the type of products you buy (manufacture, store, and generic products), or do you purchase them interchangeably? Why or why not? Brands are often classified according to who owns them:

A manufacturer (or producer) brand is a brand that is owned by the manufacturer.
A store (or private) brand is one that is owned by an individual wholesaler or
A generic product (sometimes called a generic brand) is a product with no brand at all. Its plain package carries only the name of the product.

Reference no: EM133292761

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