Identify a potential problem with using a completely

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Reference no: EM13626132

The Madison Cosmetics Company has developed a new women's facial cleanser that they believe is superior to those currently on the market in the $5 - $10 range. They wish to test the cleanser against the two current best-sellers.

A. Identify a potential problem with using a completely randomized experimental design to test the cleanser. Explain.

B. The company executives decide to design and carry out a block design experiment to test the new cleanser against its competition. Choose an appropriate blocking scheme for the experiment and justify your choice.

C. Should the company put a control group into the experiment? Why or why not?

D. Could the experiment be a double-blind experiment? Explain.

Reference no: EM13626132

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