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Identify a brand extension that deem unsuccessful

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Reference no: EM132860258

We looked at the good, now to the even more fun: the bad and the ugly. It is time to present the failed brand extensions that are or have been on the market. Can you come up with the WORST (least successful) extension. Do your research, and have fun with this.

Discussion 1: Identify a brand extension that you deem unsuccessful. Explain why. Use all of your marketing knowledge to analyze why it failed.

Reference no: EM132860258

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