Reference no: EM132237791
Having completed the PLU grid, your team has identified the top three to four key stakeholders. Your next step is to write a report to the interim chief communication officer explaining each key stakeholder’s rankings with regard to their Power, Legitimacy, and Urgency. In addition, you will create for each a short-term messaging strategy and a longer-term strategy for when the immediate crisis is resolved. You are writing a report to the CCO that he can use to craft his actual messages. A concise, clear, and cogent analysis of each stakeholder and a general strategy will be most helpful to him. Remember to use appropriate format, style, design, and organization to demonstrate proficiency.
Analyzing a communication situation with complex organizational behavior factors, identifying the audience and purpose of the message as well as any other contextual factors that might affect the success of the message.
Producing a strategy to address the needs and expectations of and benefits to the audience.
Demonstrating writing proficiency including a clear focus, effective organization, relevant and sufficient evidence, and a logical closing. This document should positively reflect your professional image and credibility.