User Account

All Pages

Identification of the elements of the promotion mix

Assignment Help Marketing Management
Reference no: EM13840501

Company is Kinder Morgan Inc.

Activity Instructions

Submit the Company's Integration of Marketing Communications assignment. This assignment requires you to
analyze how your company integrates its marketing communications tools and promotional activities. Your essay should display the following:

• Appreciation of the significance of the concept of integrated marketing communications (IMC) and its impact on marketing management.

• Identification of the elements of the promotion mix and the pros and cons of each element.

• Connection of the concept of the communication process model to important issues in promotional strategy.

• Description of the components of the marketing manager's role in promotional strategy.

• Understanding of the key concepts of advertising, sales promotion, and public relations as they pertain to marketing management.

As you construct your essay, remember that communications can be physically and electronically integrated.

Reference no: EM13840501

Questions Cloud

What financial report can be prepared based on trial balance : What financial reports can be prepared based on the trial balance? The process of accounting for businesses is moderated by a number of industry codes of practice and standards. Briefly explain the role of the AASB in relation to accounting standar..
Calculate the profit as a percent of the premium paid : Calculate the profit as a percent of the premium paid
Basic excel modeling : Input a formula in cell C2 of the "converted_data" sheet that convert the "time to complete" value in cell C2 of the "raw_data" sheet (and is in seconds) to a corresponding value in minutes. Drag this formula down to cell C29 (on the "converted_da..
Analyzing financial ratios : Analyzing Financial Ratios
Identification of the elements of the promotion mix : Appreciation of the significance of the concept of integrated marketing communications (IMC) and its impact on marketing management. Identification of the elements of the promotion mix and the pros and cons of each element. Connection of the concept..
What are the potential security risks in implementation : What are the potential security risks in implementation of such a system? For the purpose of this assignment, you will make necessary assumptions, validate the same, and then provide a well-researched and informed report to the CEO.
How would you measure the different forms of debt? : How would you measure the different forms of debt?
What types of studies were involved in campbell-ewald : What types of studies were involved in Campbell-Ewald's respect initiative? What are the strengths and weaknesses of the various methodologies
Demonstrate a perspective on theory of organizational change : Demonstrate a perspective on the theory and practice of organizational change, through examination of relevant current research.

Reviews

Write a Review

Marketing Management Questions & Answers

  Application paper what makes a top 100 hospital your

application paper what makes a top 100 hospital? your assignment is to visit the website of one of the top 100

  Compare facts about each of the three countries

For this Assignment, conduct research on the United States and two other countries' cultures. Compare facts about each of the three countries

  Develop the proposal for the organization

You are asked to develop the proposal for the organization. Discuss the type of organization that you are hypothetically a part of in the example. The organization may be a human services one, a regulatory agency, an environmental one, some typ..

  Explain web site and confidentiality

Explain Web site and confidentiality, security and international issues and can you please explain how a web site might handle security

  Sterling bay tourism development report

Sterling Bay Tourism Development Report

  What is marketing and describe the four ps of marketing

The Marketing Mix. Explain what is Marketing. Describe the four P's of Marketing. Choose any product you wish and give examples of the four P's and how they entice the consumer to buy.

  Areas to comment on can include the dimensions of

you will present an analysis of the group process in which you participated for part 1 of the final project.by

  Describe how does the market demand curve change

How does the market demand curve change (as a function of marketing expenditure) during recession

  Explain direct materials and indirect materials

Define "direct materials" and indirect materials." List the reasons that a large company would have to separate departments to manage the purchasing of each.

  Deer valley lodge a ski resort in the wasatch mountains of

deer valley lodge a ski resort in the wasatch mountains of utah has plans to eventually add five new chairlifts.

  Explain the relative emphasis that would be placed on

explain the relative emphasis that would be placed on advertising or personal selling in each of the following

  Write a white paper on a company of your choice and discuss

write a white paper on a company of your choice and discuss the market segmentation within that industry along with the

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd