Identification of pillars of sustainability-ecology

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An introduction to the concept of sustainability.

Identification of and elaboration on the three main themes or pillars of sustainability-ecology, society, and economy.

An explanation of how sustainability is being defined by businesses giving relevant examples.

Identification and analysis of effective sustainability strategies employed by leading businesses.

A discussion of how sustainability is being used as a public relations tool.

An overview of the positive and negative reactions Tie's firm might expect from supporters and critics.

A compelling case for Tie's firm to pursue sustainability.

Reference no: EM13799006

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