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Discussion Post
Consumers now spend as much time using their smartphones as they do watching TV, meaning marketers must meet customers where they are which is social media.
a) Burger Kingb) KFCc) Olive Gardend) Chick-Fil-A
Pick one of these brands and identify two social media platforms that you think this business should be utilizing. Why should this business use the two platforms you chose? How do these selected platforms align with the current target market for that brand?
Using the same brand and social media sites you selected in bullet 1, pick one of the following strategies to reach your target market. How you will use this strategy with your business across the platforms you identified? Why have you chosen this marketing strategy for your sites? Why do you think it will be effective in turning your social media followers into customers?
a) Inform (or)b) Educate (or) c) Engage (or)d) Entertain(or).
Emerson Process Management, a global supplier of measurement, analytical, and monitoring instruments and services based in Austin, Texas, had a new data warehouse designed for analyzing customer activity to improve service and marketing.
Why might a customer use physical evidence to form an evaluation for a service? How might a company manage physical evidence?
what is values-based service? how can a company create value for customers and other stakeholders?values-based service
the ldquoyourdquo attitude. rewrite these sentences to reflect your audiencersquos viewpoint.a. your email order cannot
Define an ecologically sustainable organization
China was a labour abundant country and was exporting the labour intensive goods. And, China was a land scarce country and was importing the land intensive good
I need a business report project on Buying existing individual restaurant VS Buuying a franchise restaurant
1. what do you think of toms appoach to forming a team to address the problem?2. what kinds of problems could you
What types of marketing and buying differences we can see? Write report of the findings.
In what ways did Frederick Herzberg's research concerning employee motivation correlate with Maslow's hierarchy of needs? describe a decision-making process.
Discuss the corporate culture at Whole Foods Market. Recall that the corporate culture consists of the widely shared values within an organization.
Next, answer the following question: How did you participate in marketing-related activities this past week as both a consumer and on the job?
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