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Question: A potential new distributor in South Korea has been added to our business development funnel. How would you conduct an assessment of their suitability? What factors might come into play as part of your assessment and how might you validate the responses you receive from the distributor? *
Why is it difficult to develop a good sales forecast for a new product? What are the most important new product considerations for launch planning?
Name a website you have visited on the mobile device that you consider to have an effective design. Discuss why you select this particular site.
Research on the topic of electronic brochures and brochure development. Share various websites found on these topics in the weekly discussion board area.
Identify and provide an example of three sales promotion tools used in your country (India) to target consumers. Does the required infrastructure for sales promotion exist in every country? Prepare a two page (double-spaced) essay. Cite references..
Discuss several techniques for graphically displaying research results. Describe the effects of measurement on the final research report.
Should someone be held responsible for posts made when they were teenagers? Did you find Majdi Wadi's desire to be part of the solution convincing?
How does a company generate real innovation value? What is the relationship between measuring value and product testing processes?
Select a current product with which you are familiar, and pitch a new Integrated Marketing Communications Plan (IMC) to your client who is the marketer/producer of the product. Evaluate the target audience's use of and belief in the communications ..
Think of a transformational new business such as Starbucks, Netflix, Blue Apron, or Amazon. Was there an innovator advantage?
What ethical dilemmas do marketing professionals face in gathering information on customer bases through smartphones and social media?
Given the commoditized nature of many markets today, doescustomer relationship management and associated focus on quality, value and satisfaction - make sense?
How can you use social media to build your personal brand? What steps should you take to ensure the best possible outcome? Provide the details, expected outcomes, metrics and time line for your personal branding efforts.
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