Solution-How would we initiate a price reduction

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What responses do we need to make to our customers when we need to make a price increase? Why?

How would we initiate a price reduction? Why?

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Measuring the effectiveness of advertising campaigns : What challenges are there in measuring the effectiveness of advertising campaigns? What is the optimum method of budgeting for an advertising campaign?

How would we initiate a price reduction : What responses do we need to make to our customers when we need to make a price increase? Why?

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