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How would the organizational structure be different

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Please answer the following questions using the Case: GolfLogix.  You have learned from your reading of the case that GolfLogix has developed two products: a Distance-only device and a Complete System.  If GolfLogix decides to launch them as two independent business units:

  1. How would the organizational structure be different for the two units?  Explain your rationale.
  2. What would likely be the cultural differences in the two business units?  Explain your rationale.
  3. How would the control-and-reward systems of each unit be different?  Explain your rationale.

Reference no: EM133221449

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