How will you segment the market

Assignment Help Marketing Management

Reference no: EM133548163

Problem

You are the Global Marketing Manager for East End in the UK. Your task is to design a Marketing Plan for East End for entry in the Canadian market (Toronto).

A. Do an Environmental Analysis for the Canadian market with special focus on its economic part and competitors. This will be the first step in the formulation of the Marketing Plan.

B. How will you segment the market?

Reference no: EM133548163

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