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Your company have finally received firm proposal from a potential buyer of your product from question A above. After weeks of discussions, you believe you are in a position to go into a negotiation with this buyer for an international contract. Describe and explain the following:
(1) How will you prepare for the negotiation?
(2) Propose terms you believe are necessary to be included in the contract with justification. Remember terms should include (but not limited to) Incoterms, terms of sale (maximum, minimum qty etc), terms of payment, delivery timeline, applicable legislature, payment arrangements.
(3) After the negotiations what do you propose going forward?
Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.
Med-Tech labs is a facility that provides medical tests and evaluations for patients, ranging from analyzing blood samples to performing magnetic resonance imaging (MRI). Average cost to patients is $60 per patient. Labor costs average $15 per patien..
Explain why market researchers should consult with relevant personnel to determine research needs. (100-150 words)
What is the difference between one-price and flexible-price policies? Which is most appropriate for a hardware store? Explain your reasoning in detail with examples or citations from the textbook
Describe how Geoffrey B. Small actively implements the marketing concept
Compare and contrast moral idealism and utilitarianism as alternative moral philosophies. Give a recent example from news events as it relates to marketing or advertising that shows how either moral idealism or utilitarianism was used in the makin..
Discuss the unique marketing characteristics a product or service requires based on the specific phase of the product life cycle.
A self-compassionate person recognizes the problem, fixes it if possible, and moves on without making a dramatic production out of it. Why or Why not?
How is/can an MIS be used for marketing purposes?How can a CRM be used for marketing purposes?technological advances that affect marketing today?
You have assigned the task as Market Manager to scan social media web sites and try to mitigate the negative consumer posting from a recent crisis.
Discuss the ethical dilemma of advertisements that target children. What laws are in place against advertising to children? What "crafty" tactics do advertisers use that carefully border the lines of this ethical dilemma
Why do you think it was successful (OR not successful)? You should be able to see lots of examples in all of the advertising and promotions for Christmas
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