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Marketing plan with pre-existing company
Amazon launches their own delivery service.
I'm as a marketing manager and have been asked by the company I work for to identifying a target market (consumer of business) whose need are not currently being met, not being met satisfactorily or even recognized. Marketing managers also should think about competitive offerings, and how their offering will be communicated and delivered. Emphasis could be on the solution being actionable and realistic.
How will you market and sell the product, how will you strategize. What Market Mix will you use?
What do you think we should do to try to improve employee perception of these things in our organization?
You have just completed a S.W.O.T. (strengths, weaknesses, opportunities, and threats) analysis for the modular housing company where you are employed as marketing manager. your largest opportunity to be growing markets in several nearby states, and ..
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How should this case be resolved? Which Bank should prevail against the Burtons?
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