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Assignment:
Your employer is heading into a new foreign market...You are in charge of preparing your sales team to enter this market...How will you help your sales team to learn cultural and language barriers prior to entering this market?
Discover how the Internet is affecting global marketing. - Describe how "going global" via the Internet presents opportunities and challenges.
What is consumer-generated advertising and why is it growing in importance? What is crowdsourcing and how is it used in advertising?
Pick your favorite pricing strategy - Ex.. penetration pricing, psychological pricing, economy pricing, price skimming, product line pricing, optional product pricing, captive product pricing, product bundle pricing, promotional pricing, or premium..
marketing professionals promote products and services in order to educate and persuade consumers to purchase them. many
Respond to the spurious argument (held up until the 1970s) that men consistently outperform women and are physiologically superior to women. Explain briefly.
Identify one product or brand that you think is in the growth stage of the PLC. Describe the product industry and provide support for your position.
Mini Case: West Midlands Restaurant Appliances. What advice or guidance should Epstein give to each of the salespeople to improve performance?
Explain how to position product/service in the market. Explain how to prepare a position statement for a company in the household industry
Write at least three things the salespersons should have done when Dipa entered Computer connections. Write down at least four questions that sales people at computer connections could ask to help understand how the customer will use their computer..
Research the Sprint Retrospective Ceremony and write two paragraphs about what a Sprint Retrospective Ceremony is, how it works, and what are the end results.
You have been using different analysis strategies to determine best practices for developing your business plan. Create a strategic objective for the company.
Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not?
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