How will the company price its product to the consumer

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Reference no: EM133272208

Assignment:

The business is event planning. It has a huge building 200x200 square foot expo hall, two-story high ceiling, offices and kitchens on the sides, and walk-in coolers for bulk storage specially designed for large numbers of people for extended lengths of time (like a civic center). The property also has an open-air arena with ceiling fans over the 3, 500 bleacher-style seats and dirt floors.

This is in reference to pricing strategies:

1. How will the company price its product to the consumer and through the channel?

2. How much must be sold to break even at this price?

3. What pricing tactics should be used?

If you can, can you please give some specific examples pertaining to event planning?

Reference no: EM133272208

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