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Question: sets the goals that introduces the businesses/organizations you selected for the assignment as well as which two criteria you are using to analyze the companies with. For EACH business or organization: that analyze website's performance in relation to two elements of a digital marketing plan from the list below: Select TWO and use them for each business/organization analysis - provide examples of how these were present in the site(s) you analyzed and if they were effective. Target Engagement - How well does the site engage users?
How will success be measured? Awareness, change in perception, new customers, sales, market share, trial, repeat purchases, web traffic, downloads, etc
What are the traits and characteristics of your target audience? Where does your target audience go to get their information about products or services?
Identify one product that a business with which you are familar offers and discuss whether or not the pricing strategy used for such product is effective.
Do firms that use good ethical practices have an advantage or disadvantage?Do you think consumers will pay a few cents more for non-polluting soap.
We will consider the characteristics of a strong sales manager and examine the difference between leadership and management.
Describe the two types of research data this process gathers and their pros and cons. Share examples of each type that would be useful in solving the scenario.
Use the new product or service that will be launched by either an existing organization or one you will create. The company is Samsung and the product is the Galaxy S6/Note smartphone.
Analyze the impact government agency have on services company offer or products that are available to the healthcare consumer and give the example
Are you especially loyal to any one brand? If so, what is it and why are you so loyal? When successfully building loyalty and community, trust seems to be the biggest factor. How can a company build trust and what is the best approach to do so (in..
BSBMKG401 Profile the market - What criteria can you use to segment the market in accordance with your marketing plan
In this task you are required to identify new marketing opportunities for Super Cycles in the form of new products or services not currently offered by Super Cycles.
J.D. Power and Associates (www.jdpower.com) is a well-known research company specializing in the measurement of product quality and customer satisfaction. Explore their website to look at their customer satisfaction ratings for a number of industr..
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