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Problem
Case: HUL'S Acquisition of GSK Questions:
A. What were the possible motives for the merger, and how would HUL gain from it?
B. Analyze the purchase acquisition by reviewing the acquisition analysis. How was the transaction recorded on HUL's financial statements?
C. Discuss the intangibles that were acquired, distinguish the reporting treatment for those with a finite life and those with an indefinite life and the allocation to CGUs.
D. Assess the basis for recording some intangibles separate from goodwill and the impact on the HUL financial statements.
E. As a financial analyst, how would you evaluate the goodwill on the HUL financial statements going forward?
Culmination of this project will be a data analysis, evaluation, and strategy recommendations paper. Your goals for this term-long project
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