Reference no: EM132611463
MNG00272 Business Events Management - Southern Cross University
Assignment 1 - Essay
Task Description
Write a 1500-word essay in which you analyse the spatial and functionality requirements for the three different conference and exhibition scenarios outlined below:
1. A small conference with workshops and forums: 100-200 delegates, 10 exhibitors, conducted over two days.
2. A medium-sized conference conducted over 3 days with opening plenary session and 6 to 8 concurrent sessions each day; and social networking activities: 600-1500 delegates, 50 exhibitors.
3. A major international 5-day conference with plenary and concurrent sessions and social networking activities each day, closing gala dinner and award ceremonies: 3500-5000 delegates, 400 exhibitors.
Assessment 2: Case study
Case study report
Task description
Choose a destination such as a city or region to focus on and within that destination, select a venue that meets the requirements of the small conference from scenario 1 in Assignment 1. From the same destination select a different venue that meets the requirements of the medium-sized conference in scenario 2 from Assignment 1. Then from the same destination select yet another different venue that meets the requirements for the large conference from scenario 3 in the first Assignment.
For each selected venue critically analyse how its spatial functional design relates to the operational requirements discussed in Assignment 1.
Important note: A real-life destination and actual venues within that destination should be used in this assignment.
This assignment should be structured as a 1500-word report inclusive of the following sections:
Table of contents
Introduction: stating what will be discussed in the report followed by an overview of your chosen destination as a business events location and your rationale for choosing it. A description of the method you used in findings suitable venues
Explanation of chosen venue and critical analysis of how venue spatial design meets operational requirements for each of the conference scenarios:
Conference Scenario 1
Conference Scenario 2
Conference Scenario 3
Conclusion
Reference list: Use Harvard system of referencing
Attachment:- Business Events Management.rar