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Robinson Plastics makes clear plastic products with injection molding techniques. Their latest invention is a plastic cup with a sharp blade mounted inside to cut prescription pills into small pieces. The cup is placed over the pill and as the cup is pressed down, the pill is split into pieces which are contained inside the cup. Because the cup is above the pill, persons can see how the pill is cut and keep the pieces contained. The presumed market is drugstores who would then sell to customers who want to reduce dosage size.A survey of local drug manufacturers and retailers suggest that market demand over the next year can be characterized by:Q = 2,000,000 - 100,000*P + 5*AWhere Q=unit sales, P=price in dollars, and A=advertising expenditure in trade journals and publications.Robinson is considering a price of either $1 or $2 and an advertising budget of $10,000. Robinson has estimated production cost at $0.75 per unit.
a. Compute the quantity sold and the own price elasticity's at the $1 and $2 sales prices, assuming the stated advertising budget.
b. What is the advertising elasticity at the sales price of $2 assuming the stated advertising budget.
c. How useful is this demand equation for forecasting demand for the pill slicer in the next five years? Explain.
Consider the following model of a closed economy (Smallville): MPC = 0.8 - 0.01Y (marginal propensity to consume) C = MPC x YD (consumption function) YD = (Y - T) (disposable income) I = 500 (investment spending) G = 1,500 (government spending)
an alumnus of West Virginia University wishes to start an endowment that will provide scholarship money of $40,000 per year beginning in year 5 and continuing indefinitely. The donor plans to give money now and for each of the next 2 years.
(a) What would be the monthly payment (b) If the person accepted the terms of the loan on Oct. 1, 2008 (the first payment was due November 1, 2008), what is the balance of the loan at the end of 2010
The following table gives the joint probability distribution between employment status and college graduation among those either employed or looking for work (unemployed) in the working age U.S. population for 2008.
Suppose that country A produces two goods (C and T) under conditions of constant opportunity costs. Given its resources, the maximum C that it can make is 1200 units, and the opportunity cost of making one additional T is 4 units of C.
Apply the rule of 70 to solve the following problem. Real GDP per person in Mexico in 2005 was about $12,000 per person, while it was about $48,000 per person in the United States. If real GDP per person in Mexico grows at the rate of 10 percent p..
Suppose that a risk-free investment will make three future payments of $100 in one year, $100 in two years, and $100in three years. If the Federal Reserve has set the risk-freeinterest rate at 8 percent, what is the proper current price of this in..
A project has a contribution margin of $5, projected fixed costs of $12,000, a projected variable cost per unit of $12, and a projected present value break-even point of 5,000 units. What is the operating cash flow at this level of output
For those 50 or older, membership in AARP, formerly known as the American Association of Retired persons, brings numerous discounts for health insurance, hotels, auto rentals, shopping, travel planning, and so on.
Your enterprising uncle opens a sandwich shop that employs 7 people. The employees are paid $6 per hour, and a sandwich sell for $3. If your uncle is maximizing his profit, what is the value of the marginal product of the last worker he hired
If Boeing's dollar aircraft prices increase 20% and the yen /dollar exchange rate decline 15% , what effective price increase is facing Japan air Lines for the purchase of a Boeing 747 Would Boeing's margin likely rise or fall
where P is the price per crate of grapes and quantities are in crates per month. Suppose long-run entry into this grape market forces Altobella to produce at the minimum average total cost. What level of output will Altobella produce.
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