How to use emotional-logical appeals in persuasive messages

Reference no: EM133408820

Assignment:

Your presentation must be between 10-13 minutes in duration. It is important to stick to this time as you will lose marks for going over or under the required time.

Teams can choose to present on one of the following topics (each topic can only be chosen for a maximum of TWO groups - if the topic is already taken on the sign-up sheet the max number of times, pick another topic):

A - How Maslow Hierarchy of Needs is used to make an emotional appeal in advertising messages. (You must present and analyze at least TWO to THREE examples of advertising messages to illustrate your topic)

B - How the AIDA model is used in Advertising (Sales, Marketing) Messages.(You must present and analyze at least TWO to THREE examples of advertising messages to illustrate your topic)

C - How to use Emotional and Logical appeals in persuasive messages.(You must present and analyze at least TWO to THREE examples of messages to illustrate your topic)

D - Choose four great public speakers from the business or political world either from the past or present. Show examples of each and explain why each was such an effective speaker/communicator.

E - What is Communication Model 1.0, Communication Model 2.0 and Communication Model 3.0 and how has business communication evolved with each Model. Present and explain clear examples for each.

Reference no: EM133408820

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