How to test the hypothesis in every stage

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Reference no: EM133172036

PT Indoraya Makmur Lestari believes that purchasing decision of customer is determined by 4 factors: brand image, product quality, product design, and price perception. To prove it, PT Indoraya Makmur Lestari will conduct experiment test in 3 stages. The first stage, experiment will involve one group. In the second stage experiment will involve 2 groups and in the last will involve 4 groups. Every stage will be randomized.

Questions

  1. How is the experiment design will be in every stage?
  2. How is the treatment will be?
  3. How to measure the effect of treatment to the dependent variable?
  4. How to test the hypothesis in every stage?

Reference no: EM133172036

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