How to read gendered messages in advertisements

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Assignment:

Click on the hyper text to visit this website on how to read gendered messages in advertisements and then complete the following assignment. Also, reference this CNN article Sexism is manifested in magazines through the unrealistic portrayal of men and women. Men are often portrayed as "supermen" who are physically strong, brave, and powerful. Women, on the other hand, are portrayed as perpetually beautiful, perfectly shaped, young, sex objects. Our self-image, what we want, and what we need are influenced by advertisements.

Your assignment is to locate at least 3 print or web advertisements in different genres of as possible (a variety of topics such as: sports, news, women's, men's, trade, hobby). Finally answer the following questions Is the major character in the ad female, male, or are both included? What product is the ad selling?

• Who is the target audience?

• What product is the ad selling?

• Who is the target audience?

Reference no: EM133633692

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How to read gendered messages in advertisements : Click on the hyper text to visit this website on how to read gendered messages in advertisements.

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