How to develop new marketing promotion campaign

Assignment Help Business Law and Ethics
Reference no: EM133294733

Scenario 1

Our customers Marketing are in the process of developing a new promotion campaign - it is aimed at the ICT industry and encouraging other ICT companies to work with us at LATech. John a LATech designer is starting to develop new material around the campaign. Here is an draft of his first piece.

We know you are busy getting your business going.

LATech is here to work with you, we provide the services and facilities to ensure your business has the ICT support it needs.

Rreview the 1st draft against our Code of Ethics.

Scenario 2

Our marketing area is preparing for their big event in Tech in Government (TIG). One of the activities they intend to do is have attendees place their business cards into a big glass jar for the chance to win a iPad with all our services loaded and useable for 12 months, they get to keep the iPad. Marketing is intending to hand the business cards over to sales so they can contact everyone who enters for a follow up sales activity. Sarah from Marketing has approved the following sign for the stand.

Place your business card in the glass jar to win a new iPad and a 12 month subscription to LATech services. Drawn Wednesday lunchtime. You can take your prize home with you. John wants you to check it against privacy requirements

Requirements:

  • Discuss the following:
  • In above scenarios (Provides information using language and terminology required for audience)
  • Compliance of documents (IP, Privacy & ethics) with the legislative requirements
  • Application of document within organisation
  • Assessment of the quality or currency of the document
  • Assessment of the efficacy of the document.
  • Explain why compliance important for your scenarios) (Takes responsibility for adhering to legal and regulatory compliance with respect to own work)
  • Discuss an implementation plan for the revisions needed from the scenarios.

Reference no: EM133294733

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