Word count: 500 words. You are required to use the SCU Harvard style to document your sources. Write the Executive Summary using the memo format in a plain serif font (e.g. Times New Roman). Suggested font sizes are 12 for the text and 14 for the headings. Double or 1.5 space. Put page numbers in line with the right margin at the bottom of each page. Refer to the Assessment 1 Marking Criteria Guide and Marking Rubric located on the Blackboard under Assessment Tasks and Submissions. Submit Assessment 1 to Turnitin via the Blackboard site no later than the due date.

Please note: As part of the Assessment 1 planning process all students are expected to undertake the MNG81001 Academic Writing quiz in Week 3 during their nominated tutorial class. Further details will be distributed in the Week 1 tutorial. Please note for all assessment tasks: Focus on being clear and concise, not flowery or overly descriptive. Be sure to proofread carefully to ensure that there are no mechanical errors in your communication that interfere with your clarity and credibility as a writer.

Assessment Marking criteria/weighting - Format, Introduction, & Conclusion - Is the memo format used fully and appropriately? Does the introduction, body and conclusion contain all the identifying features? Are the elements of the introductory and concluding paragraphs clear, relevant and informative? Correct word length (+/-10%). Purpose & Audience - Has the student understood the task and covered the key points? Does the response adequately address the topic and task? Does this document take into account the needs of the audience? Does this document provide adequate information for the reader? Does the writer thoroughly address any potential questions from the reader?

Credibility - Is the student able to convince the reader that they are knowledgeable about the topic? Are claims backed up? Sources cited? Are sources reliable and authoritative? Does the student understand the proper attribution rules? Do the appearance, accuracy and clarity of the writing give credibility? Referencing - Has the SCU Harvard reference style been used? Does every intext citation (direct quote, paraphrase, summary) include the author, date of publication and relevant page number? Does every end text citation have: Complete publication information? The URL for each source and the date accessed? Are sources cited in the body of the paper and in the reference list at the end of the paper? Are the right model citations used?

Readability - Is there a clear structure to the response? Do the paragraphs contain one main idea that is explored using relevant evidence? Is there cohesion between sentences? Are internal headings clear and informative and enhance the readability for the audience? Are sentences intelligible? Language - Is there a range of vocabulary? Are sentences grammatically correct? Are sentences accurate and complete? Has a spell check been used? Is spelling accurate? Academic literacy quiz - Has the student satisfactorily completed the academic literacy quiz (Week 3in class)? The assignment contains all required elements and is of the highest order.