How the selected company does its marketing activities

Assignment Help Management Theories

Reference no: EM133216955

Write Two paragraphs describing the Tourism and Hospitality company in Melbourne you have selected for the Digital Poster Design.

(i) Detail description of T & H Company, location, business activities, manpower, financial and branches,

(ii) how the selected company does its marketing activities like its Targeting, Segmentation and positioning (eg. Tour operations, Sale of airline tickets, domestic and international tour operations. Hospitality business- discuss hotel (Airbnb, budget hotel, 5-star hotel, Front office, Accommodation, Restaurant services etc); Event Management ( type of events, how it organises etc).

Reference no: EM133216955

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