How the company actions have affected society as a whole

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Reference no: EM133326201

Assignment: Although regaining the trust of the public requires a lot of time commitment, yet, it is still possible especially if H&M listen to their customers and takes meaningful action to put things right. while exposure to PR crisis is extremely difficult for any company, we have seen a lot of brands that had experienced the same problem before

Harvard Business School researchers discovered that concentrating on four essential components helps brands with their reputation for being trustworthy

1- Competence: The capacity to develop and produce goods and services with sufficient technical expertise to give clients confidence when making a purchase.

2 - Motive: Sharing your company's goals and objectives outside of your balance sheet.

3 - Means: Creating company strategies and methods that are fair to employees.

4 - Impact: Assesses how the company's actions have affected society as a whole. The company's reputation and image will be enhanced by making a good influence.

Reference no: EM133326201

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