Reference no: EM133600055

Questions: Analyse, critique and evaluate ( Oroton brand ), especially in regard to:

- Brand integration

- Digital channels and assets used to communicate and position a brand product and brand strategies

- Develop professionally appropriate, structured, formal written communication. Also, consider the competitors ( Mimco brand and Status Anxiety brand ) and what specifically makes Oroton different from them.

• Provides an in-depth, comprehensive description explaining the issues and their contextual relevance.
• Detailed description how the brand is generating awareness and establishing and promoting the brand using different strategies and tactics.
• Detailed description of digital channels and their use in communicating and positioning the brand.
• Provides excellent description of product and brand strategies that contribute to brand's competitive advantage.