Reference no: EM132297126
1. The hands-on method of training is ideal for understanding how skills and behaviors can be transferred to the job.
True
False
2. Traditional classroom training is one of the least time consuming ways to present information to a lot of people.
True
False
3. Simulations prevent trainees from seeing the impact of their decisions in a risk-free environment.
True
False
4. Role plays provide little opportunity to observe others.
True
False
5. Edutainment can engage employees but takes time and money to develop.
True
False
6. OTJ (On-the-Job) is considered the best form of training because it is structured and consistent across the company.
True
False
7. Where would a search phrase such as “DSLR for beginners” fall in the purchase-intent funnel?
a. Middle
b. Top
c. Between the top and middle
d. Bottom
8. Where would the search phrase “lessonly vs. zunos” fall in the purchase intent funnel?
a. Middle
b. Bottom
c. Started at the bottom, but moved up.
d. Top
9. What does Mitch recommend doing with the keywords you get from Keyword Planner?
a. Read them with your team and conduct a brainstorming session.
b. Organize them based on searcher intent.
c. Organize them based on searcher demographics.
d. Organize them based on popularity.
10. Which of the following pieces of content were more successful in generating leads for Lessonly?
a. “Training Day: A complete guide to turning employees into rockstars.”
b. Self-performance Review Blog Post
c. Training Plan Template
d. Buyer’s Guide