How should mncs choose the product line to launch

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How should MNCs choose the product line to launch it into the global market? In a short essay, describe two factors that MNCs should consider for making the choice, and discuss how it is related to the internationalization process of the MNCs. (Hint: You may want to check the article titled " Managing Global Expansion" as well as the Uppsala model of internationalization process for this question.)

Reference no: EM13899389

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