How should jack approach the customer

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Reference no: EM132227827

Questions: 1. Was Jack's action ethical? Why or why not?

2. What would lead an ethical salesperson to act in unethical ways?

3. What factors (both internal and external) possibly led to Jack's situation with the customer?

4. Should Jack discuss the situation with his immediate manger?

5. How should Jack approach the customer?

6. What actions do you think Jack should take?

Article: Right for the Customer or Right for the Salesperson (By Robert McMurrian and Erika Matulich)

Information related to above question is enclosed below:

Attachment:- Case.rar

Reference no: EM132227827

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