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How packaging affects buyer desire

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How packaging affects buyer desire

Topic: Packaging serves the dual purpose of helping marketing make the sale, and protecting a product against damage. In regards to the packaging design and handling efficiency, describe and evaluate the packaging of both a new industrial type product, perhaps something bought in bulk at Costco, as well as a new non-industrial product. Perhaps something fashion-wise, or maybe food, tools, anything...

How could either be improved?

Reference no: EM132807826

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